Le produit a bien été ajouté au panier


Creators of TALENTS since 1942
  • Consultez le site de L'Esc Amiens en Français - École Supérieure de Commerce d'Amiens
  • Consultez le site de L'Esc Amiens en Anglais - École Supérieure de Commerce d'Amiens

Bachelor 3 - Option Digital Webmarketing

bachelor3-webmarketing-english

Bachelor 3 - Option Digital Webmarketing

Specialization and development

The Bachelor of Management and Marketing of ESC Amiens is a diploma targeted by the Ministry of Higher Education, Research and Innovation (MESRI) on the advice of the Commission d'Evaluation des Formations et Diplômes de Gestion (CEFDG) as from 01/09/2017 for 3 years (published in the Official Bulletin on Higher Education, Research and Innovation n° 26 of 20/07/2017).

This visa is based on several criteria of academic excellence such as permanent faculty and international openness. The first year of the ESC Amiens Bachelor's degree is open to all students with a bachelor's degree or titular degree from France or abroad who are admitted as exempt.

Bachelor 3 is the year of specialization allowing you to refine your professional project. This year can be done in initial training (with a 6-month internship) or in work-study (professionalization contract).

This 3rd and final year of the ESC Amiens Bachelor's degree is open to all students with a bac+2 (2nd year of BTS, Licence, DUT, business school or preparatory class).

Digital Webmarketing Specialization Program

The 3rd year specialization program allows you to benefit from the best training in digital webmarketing in order to be directly operational upon graduation.

A mandatory internship of 6 months in relation is to be validated during this year. It is also possible to do the year in an alternating program (professionalization contract).


Objectives

A job in prospect

At the end of this last year as part of Bachelor 3 you have a real bac+3, aimed by the Ministry of Education. Your professional project is now underway and 100% compatible with your business creation path!

On the collaborative platform you will find a large number of job offers that you can consult every day. Thanks to the network that ESC has provided for you and provides you even after graduation, you will be able to easily find a company that suits you with a very decent salary level and good career prospects.

Program

The originality of the program lies in the following distinctive elements:

Academic depth
Pedagogical engineering based on the empowerment and automation of the learner
individualisation of each student's career path to adapt to the professional project
An important professional network
Possibility of doing the 3rd year in a work-study program (professionalization or apprenticeship contract)


Core curriculum course

Environment and Strategy

  • Contract Law
  • Strategic approach
  • Business intelligence 

Management techniques 

  • Project management
  • Management control 
  • Brand and innovation management
  • Production management 
  • HRM Policy

Specialization course

  • E-mail marketing and viral marketing
  • Fundamentals of Internet law
  • Fundamentals of digital marketing
  • Social networks and community management 
  • Fundamentals of E-commerce
  • Tools and techniques for website creation
  • Graphic design and DTP
  • E-marketing and communication case study

Back to school

Septembre 2020

Admission

à partir de Janvier 2020

Duration and rythm

1 année
Initial formation Sandwich course

Advise

Vivien DUTHIL

06 80 80 70 70
vivien.duthil@esc-amiens.com

Call me


DÉCOUVREZ LES MODALITÉS D'ADMISSION BACHELOR

DÉCOUVREZ LES MODALITÉS D'ADMISSION BACHELOR

Un processus d'admission Bachelor en 3 étapes !

EN SAVOIR PLUS
COMMENT FINANCER SA FORMATION BACHELOR ?

COMMENT FINANCER SA FORMATION BACHELOR ?

Des conseils personnalisés sur les modes de financement possibles.

JE FINANCE MES ÉTUDES
CONCOURS, JOURNÉES PORTES OUVERTES BACHELOR

CONCOURS, JOURNÉES PORTES OUVERTES BACHELOR

Ne manquez pas les prochaines dates. À vos calendriers !

VOIR LES PROCHAINES DATES

Alumni portraits

Promotion
2012

Caroline MEUREE
Responsable Export et Promotion chez Château Lamothe de Haux

Promotion
2012

Virginie HANOT
Responsable des Ventes Australie/Nouvelle Zélande et du Marketing chez Hilton Moorea Lagoon Resort & Spa (Polynésie Française)

Promotion
2014

Cécile LAUDREN
Responsable Achats et qualité – Groupe POMONA

Promotion
1998

Adeline DUVAUX-CURRY
Manager Produits Féminins - QUIKSILVER
Call me